The field of public relations is changing – the look of a message is now just as important as the message itself.
Louder Than Words is the first book that presents the fundamentals of visual communication to public relations practitioners. This book is the first of its kind in uniting public relations theory and graphic design, two areas that have historically been taught in separate departments at the university level (Department of Communication vs. Department of Art/Graphic Design—one is theory based and the other is practice based).
It's available to purchase through the publisher.
Published in August of 2021.